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Experiential Space
Experiential marketing using Westfield BrandSpace provides the ability to create a brand experience, emotionally engage and generate advocacy for a brand, product, or service in a high quality retail environment.
With access to premium site locations, and centre court areas, BrandSpace offers retail and promotional space in high profile locations throughout the common mall area. Westfield BrandSpace offers an environment already conducive to product messaging, together with tremendous depth in terms of audience and demographics.
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Experiential Space
Promotional Activity
Westfield BrandSpace offers a number of premium site locations in high profile locations for the promotion of brands, goods, and services within the common mall area of all Westfield shopping centres. Premium sites typically measure 3m x 3m.
Retail Kiosks
BrandSpace Retail provide the ideal platform for establishing a new business, building a brand or testing the retail market in strong shopping areas.
Centre Court Activity
Westfield shopping centres offer prime Centre Court locations for events, brand promotions, product demonstrations or retail displays. Centre Courts areas are typically 6m x 6m.
Roaming
Roaming within Westfield shopping centres allows brands to undertake sampling campaigns, generate awareness, do brand promotions or create theatre in the centres.
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